Fajarasia.co – Minister of Tourism and Creative Economy (Menparekraf) Sandiaga Uno said the key to achieving Indonesia Gold 2045 is innovation, adaptation, and collaboration.
“There are three keys here, innovation, adaptation, and collaboration. Especially in front of me, there are many young entrepreneurs who are the hope of the nation, so these three keys must be the guide,” said Sandiaga in a release received by the Editor, Senion (13/6/ 2022).
Sandiaga reminded Indonesia Gold 2045 has been dreamed of for a long time and is currently on its way to be realized soon. He also invites young entrepreneurs to be more observant and quick to see opportunities.
“Entrepreneurs must also move quickly (swiftly). Because an opportunity comes and goes very quickly. The second is a joint movement (geber) and finally, working on all online potential (gaspol),” said Sandiaga explaining.
In today’s era, everything is digital. According to Sandi, if you don’t move to digital immediately, you will be left behind. Sandiaga gave an example of the process of selling MSME products from what was originally sold in stores, but because of the digital platform, business actors can sell their products through marketplaces. So in terms of reach becomes wider.
More than that, Sandiaga said, there are several challenges and become homework for young entrepreneurs, namely developing the creative economy sector in the field of game developers, applications, and matters related to business media.****
